Thursday, 28 July 2011

Vision and Mission Statements

Class 113 -
This week we discussed the difference between a vision and mission statement and the value that writing a vision and mission statement means for your business. You will find the links to this week’s power point and YouTube examples posted on the portal.

This week's assignment is for you to write a vision and mission statement which will be included in your personal business plan. Your vision statement should be approx. 1/2 - 1 page long and your mission statement 1-3 sentences. It it is to be written in 3rd person.  This is not necessarily a slam dunk assignment and I would encourage you to take some extra time to really think of where you want to be in 5 years and what the mission of your business will be.

Points to remember:
The vision statement is about your values and beliefs.
The mission statement is about who you will serve, what value they will receive, and what is the ultimate result you seek.

After you write your two statements, share them with your team mates for feedback and critique.
Blog Comments due - Aug 1 - “Odd” teams are to comment on this Blog. Please keep comments to 2-3 sentences per question below.
Topic to comment on is:
What resources - other than ones listed above - did you use to help you with writing your vision and mission statements?
When critiquing your team mate's statements, what advice did you give them?
What was easy and what was hard about writing this assignment?
Lastly, share your mission statement.

14 comments:

  1. Group 25 kickin live.

    http://www.missionstatements.com/

    http://www.bizgym.com/free-planning-templates/mission-vision-statement/

    http://www.franklincovey.com/msb/

    to be more focused, to spell correctly, and to think in terms of scalability, a statement that will work in a small company as well as a very large corporation.

    the concept was pretty easy, the ideas were simple to put together , but the wording was a bit challenging, and making it sound exactly like what we wanted was a bit tough.

    Mission statment:
    To create an environment where all people involved exprience success. to improve the quality of life for people by ways of natural health care.

    ReplyDelete
  2. I googled different chiropractic clinics and read their vision/mission statements to get an idea of what I liked and what I didn't like.

    Make sure your statements are customized to you and how you want your clinic to be represented, not someone or something else.

    I agree with Danny, the wording of what I wanted to say was the most challenging part.

    Mission Statement:
    The Mission of Fandel Family Chiropractic and Wellness is to serve its patients and community with high quality, affordable health care. By treating each patient as a whole instead of just their symptoms, they will be able to get more life out of their years, for generations to come.

    ReplyDelete
  3. Tara Tuttle, Mike Motel, Jerry Ejuwa, Kyle Smith, Eric Slead Team #5

    When deciding how to write my mission/vision statements I began with defining what Chiropractic means to me. After narrowing down a few key phrases and words, I felt I had a good start with my direction.

    I also found it extremely useful to do what Whitney did. I simply googled a good mix of DC's websites and figured out what I did and didn't like. I really wanted to write something that spoke to me and would guide me through many years of practice to come.

    My team and I conferenced back and forth about what is and is not important when writing these statements. After discussing the issue we agreed that it was important to stay true to the Chiropractic professions principles and individualize the statement for what type of practice we would like to see our future patients in. We all had slight variations, but overall the message is very similar.

    The most difficult part of the assignment was summarizing your thoughts, beliefs and philosophy in such a condensed form. It is important to write a mission statement that is powerful and true to the practice you desire to have and a few sentences is not much space to get the job done. Everyone in the group has the utmost dedication, faith and commitment to this profession so knowing where we stood from the very beginning was the easy part. We already knew what we wanted to say, just needed to figure out how.

    MIssion Statement:
    Our Mission at Family Chiropractic
    is to support each member of this community to reach their fullest innate potential,
    express life in the purest and most vital form,
    and experience true wellness as it was intended through
    principled Chiropractic care.

    ReplyDelete
  4. (Group 3)

    I had a rough idea in my head as to how I wanted my mission/vision statement to sound. In order to help pull it together and flow more smoothly, I googled other chiropractors' statements and discovered what I liked and did not like about their ideas.

    Advice to teammates included proofreading, staying on topic and thinking about the practice and its goals.

    The easy part of the project was having the broad, rough idea of what I wanted in my head-the outline. The hardest part was getting the details and fine points worked out.

    Mission Statement:
    Our mission is to help all individuals in the local communities achieve total wellness through chiropractic and natural health lifestyles. We will provide quality individual care to our patients by focusing on specific health concerns in the spirit of total caring.

    ReplyDelete
  5. (Group 15)
    Everyone in our group has a different idea in regards to what they woudl like for their mission and vision statement for their future practices, but we all have these common goals:
    Our mission statement:
    A dedication to serving the community by offering health care for the entire family. We provide classes to educate our patients on the prevention of injury and the facilitation of total body wellness. Our goal is to inform our patients about the cause of their dis-ease, so they may take back control of the decisions surrounding their health. Our mission is to encourage our patients to become pro-active in the health of themselves and their families. We will accomplish this by employing the very best people who are passionate about providing stellar customer service. Our guiding principles are to provide superior products and with the latest up to date Chiropractic services and grow the business by maintaining happy customers.

    Vision Statement:
    Strive to promote a sustainable future for individuals to lead a healthy lifestyle and hopes to bring as many new customers to the realization of what role they can play with their involvement in obtaining wellness. We will provide the best quality products we can find and the most cost effective solutions out there for a wide range of clients and consumers. They will help us achieve an economic prosperity.

    “The chiropractor is not the healer, the healer lies within the patient.”

    ReplyDelete
  6. Group 21
    I spent time using Google and Yahoo to view different chiropractic offices and look at their mission statements. I looked to see if their statements were easy to understand and clear. I don’t think that you should need a dictionary in order to decipher what message they are trying to convey. Some offices were down to earth and I felt, portrayed genuine care and the desire for their patients to achieve better health in their mission statements. Other offices seemed to promise their patients maximized health through spinal alignment and lifestyle changes and interventions from a higher power but failed to mention the true art that is chiropractic in detail in these claims.

    I discussed with my teammates the importance of making the mission statement clear, concise, and to the point. Danny hit the nail on the head when he said that wording was the most important yet the most challenging.

    Mission statement.

    Enable patients of the community in which we serve to lead full, happy, and healthy lives by providing everyone quality chiropractic care.

    ReplyDelete
  7. We are Group #1:

    1. We used: http://www.skills2lead.com/sample-vision-statements.html
    www.missionstatements.com

    2. Critiquing others is difficult, but in the process, it often times gives you other ideas or views that you may not have thought about on your own. Advice that I gave was to be careful not to keep repeating yourself, something that I also have to be careful of, as I got the same advice.

    3. The hardest part about doing this assignment is putting the statement into words. To many times, you have a vision in your head about what your clinic is going to look like someday and what things you are going to focus on, but you really don’t take the time to think about writing those visions on a piece of paper. So for me, the hardest things was taking my “ideal world clinic” and putting in on a piece of paper.

    4. It is our mission of to serve athletes of any age, from beginners to weekend warriors. Patients here will receive the highest level of chiropractic care, coupled with the best-available resources to assist with any needed injury rehabilitation. This in turn, places the athlete back at competition level sooner. Our hands are here to help you heal.

    ReplyDelete
  8. (Group 11)

    Like many other people who commented above, I (and most of my team) Googled mission/vision statement, and looked at examples from field doctors.

    I thought the most difficult thing about this, and many in my group felt the same way, was separating vision from mission statement. It seems easy conceptually to write a vision or a mission statement, but in practice, not as much.

    Mission Statement: To become a premier chiropractic practice in Northwest Iowa by providing patients with friendly, knowledgeable customer service and the most current and appropriate treatment options available.

    ReplyDelete
  9. Group 17

    In addition to using the links provided to us in class and on this website our group used other examples we found across the web from established practices.

    The most difficult thing that we found when writing our mission statements and visions is to remember to keep it concise and to the point so that the community can easily understand what you are trying to say. It is also important to remember your target audience and keep them in mind so that they feel that you are reaching out to them and make them feel that they have a place in your practice. Makeing sure that you write a statement that you can stand behind and believe in is important too.

    When critiquing others our group it seemed that we had the most difficult time keeping the mission statement concise and clear. We began to ramble and the point of our mission/vision statements began to get lost.

    At Reedy Family Chiropractic we strive to put you and your family’s health first, we will help you reach your health goals in a timely manner using honest and conservative health care.

    ReplyDelete
  10. TEAM 7

    I basically did what everyone else seems to have done. I searched the internet for a bunch of different chiropractic mission and vision statements. I then went through and took out certain sections that I thought were really good and useful. I also watched a few videos on youtube about how to write the mission and vision statements.

    I basically suggested to my teammates to stay focused, avoid a lot of fillers and just try to get straight to the point. I also told them to make sure it speaks true to your beliefs and philosophy.

    I feel that the hardest thing about this assignment was translating your own chiropractic philosophy into a short concise statement that would really speak to patients. The easiest thing was I knew what I wanted to say in my statement, but like I said before it was hard to decide how to say it.

    MISSION STATEMENT:
    Our mission is to serve athletes, families and individuals of all ages with state of the art high quality health care through the use of evidence-based chiropractic methods and rehabilitation techniques. We are dedicated to treating the underlying cause of your problem so that you may reach your optimum state of health and well being.

    ReplyDelete
  11. Group 19

    This was a great exercise in putting down on paper expectations.. certainly not the easiest task I've had so far. Since the target audience I'm going to attract is military service men and women, I opted looking to military websites for insight for this project. The biggest advice I could offer was to understand the audience you hope to care for before chasing goals that may not be the best fit. Since ours is a service driven field, it only makes sense that our goals, visions and missions are aimed at those we serve. The easy part was deciding who I wanted to target. Deciding how to best deliver an the biggest impact in a few sentences was tough.

    Mission statement:
    The goal of Vizient Health is to provide a patient driven healthcare system that builds sustainable long term health benefits. Vizient physicians partner with your current healthcare providers to deliver you an unparalleled and succinct model of full-spectrum care.

    ReplyDelete
  12. Group 27

    We went into websites of some chiropractors that we randomly found on google. We read their vision and mission statements to get some ideas from theirs.

    We tried to help us to have simple, clear and straight statement. And it is yet to attractive enough to get people's attention.

    The most difficult thing for our group is that making the sentence simple and short, yet connotative. Selecting the right words to use in the statements was not easy for us.

    Mission statement:
    Our mission is to help every patient to maintain health without any invasive treatments. We will provide affordable top quality health care that is consist of very specific hands-on chiropractic adjustment.

    ReplyDelete
  13. Group 23

    I went to different websites of other chiropractors and read what they felt was important to include in their mission statements. I also asked the doctor I was precepting with about what he used in his.

    When reading mission statements, I tried to concentrate on being concise as well as focused on the true goals the office will strive for on a large and individual basis.

    It was difficult to get the words in a clear and concise style as well as convey the true meaning in a few short sentences.

    Mission Statement:
    Our mission is to treat each patient as an individual and work to increase health and wellness by addressing underlying causes. We will provide this service by working with the patient in different areas of their health to create a maximal state of well-being.

    ReplyDelete
  14. As most of the other student above did, our first step was to read MANY other dr's statements to find out what appealed to us and more importantly what didn't appeal to us. To critique each others I felt the most important fact was that the mission statement had to come from the heart, is you didn't make it your own than it was dead in the water from the beginning. Also, to check, re-check and then check it again for spelling and grammar errors; nothing would be worse than to post a giant poster in your office with a typo glaring back at you for years.

    mission statement:
    our mission is to provide a natural conduit for everyone, young and old, to receive purposeful healthcare for the entire body. Furthermore, to educate every patient so they can be in control of their family's and their own health.

    ReplyDelete